This weeks newsletter is all about taking small steps to build a side-hustle without overwhelming yourself or biting off more than you can chew.

This should only take about 4 mins to read.

Spend 1 Hour Building and 1 Hour Learning

Here is a run-down of this weeks newsletter

  • Spend 1 hour learning, spend 1 hour building.
  • A summary of this weeks podcast episode with Stefany Nieto.

This weeks newsletter is all about taking small steps to build a side-hustle without overwhelming yourself or biting off more than you can chew.

When you think about building a business your mind immediately goes down a complicated path. I need an LLC, I need a perfect website, I need to hire people, etc. Don’t worry you’re not the only one thinking that way, that was me when I started my first business.

That entire process will cripple you before you make any progress. And then it becomes overwhelming and you lose motivation.

I speak from experience when I tell you that, none of that crap matters.

You don’t need:

  • An LLC
  • A perfect website
  • To hire people
  • Investors

The online business world has changed drastically, in fact, I would argue that less is more.

Let’s get one thing clear: we are all busy with life.

Family, jobs, exercise, etc. the list goes on and on. You’re not alone. All of those life pieces require our attention, and managing that becomes extremely time consuming.

But you’re here because you’re thinking about a starting a side-hustle. Something you’ve been wanting to build for a while but time and life are always getting in the way.

I have a solution for you:

Spend 1 hour building and spend 1 hour learning.

Find that thing that sparks your curiosity.

Maybe it’s a problem you’re looking to solve with software.

Maybe it’s a service business you want to build.

Whatever it is, take that thing and starting small.

  1. Pick something you’re passionate about, your interested in, or have expertise in. This will make it easier to stay committed and motivated.
  2. Establish small and clear goals you want to tackle. Breaking them down into smaller milestones to helps you move along and not get stuck or overwhelmed.
  3. Dedicate one hour each day to working on your business idea. Use this time to get familiar with different software tools and different marketing strategies.
  4. Next, spend another hour every other day learning about your industry, expanding your skillset, and understanding different marketing strategies. This could include reading books, taking online courses, listening to podcasts, or engaging with relevant online communities.
  5. As you learn and build, continuously test your ideas and refine them based on feedback from your community or early users.

By consistently dedicating one hour each day to building and one hour to learning, you’ll gradually create a solid foundation for your side-business. Remember, starting small and building momentum is key. With time and persistence, you’ll watch your side-hustle grow and potentially transform into a thriving full-time business.

Today is a good day to take the first step and start building and learning.


Newsletter (self) sponsorship

This weeks newsletter is brought to you by DropVoice.

My Shopify app that allows merchants to attach a voice-note to any of their products to humanize the shopping experience for their customers.

The app helps with customer retention and building a stronger relationship with your customers.

2 tweets from the week.

Tweet 1:

Tweet 2:

Zlatko Bijelic ⚡️

This weeks Podcast episode

In the latest episode, I had the pleasure of speaking with Stefany Nieto, an entrepreneur who has built multiple international businesses. Stefany is one of the co-founders of Gwella, a company that mimics the psilocybin microdose without any of the illegal ingredients. Here are some of the key takeaways from our conversation:

  • Stefany's passion for entrepreneurship started with her involvement in a club that focused on building social ventures around the world. Her first company, Green Iglu, focused on food security and food sovereignty in Canada's Arctic.
  • Stefany and her co-founders wanted to find a way to make the beneficial effects of psychedelics accessible, but since microdosing is not legal in the majority of the world, they used a formula that is without any illegal ingredients.
  • Despite the challenges of launching products in a heavily regulated industry, Gwella and Mojo Microdosing have seen great success. They are now available in over 350 stores across the US, as well as internationally distributed. Their most recent launch was in Urban Outfitters.

We also talked about other aspects of Stefany’s journey and discussed topics such as what is the perfect time to start your business, how to muster up the courage to be active on social media, and more. The episode is live now, so tune in to listen to the full conversation.

Listen to the latest episode here


Checkout some of my products here.

If you are interested in 1:1 business coaching, go here and see how I can help you.

Follow me on Twitter

Follow me on LinkedIn.

Listen to my podcast.

Download Dropvoice for Shopify.

That's a wrap for issue #40.

Email me at if you are building something. I'd love to know what you're working on and if there is anything I can do to help you.

See you next Wednesday!



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